11/22/2008

Meta Tag : Keyword 的錯誤觀念

很多人認為SEO就是Meta Keyword,而Meta Keyword就是萬能,最強的SEO方法,只要在meta keyword中打一大堆Keyword就能夠獲得最大的SEO成效,小至數十個Keyword,多更達至數百個Keyword。可是這個觀念是錯誤的,Serach Engine並不一定會把你數百個Keyword都記下來。目前比較廣泛的說法是25個或者是10個。 網上的meta tag檢查工具一般都會警告超過25個keyword的頁面。 而Description卻是在250/100 字元以內。 雖然沒有人知道各Search Engine讀取的數據與方法。 可是這確實是可以參考的做法。 超出範圍的Keyword,不但沒有成效,更要冒著被Search Engine降低SEO評分的風險,而且更會把重要的keyword比重沖淡。這對SEO的工作反而不利。 雖然Meta tag keyword的重要性已不及往日,可是這還是作SEO時需要注意的地方。

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Stephen Stapinski

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